Public Affairs & Editorial Support

Outreach & Communications

RCI understands the importance of reaching the ideal audience. For many of our federal clients, the ability to reach people internally is critical for mission success. It is also vital that they connect with content consumers outside their organizations to spread their values and gain audience recognition.
Writing & Editing
Social Media
Public Affairs
ROGERCO understands that our customers need well-written content to effectively tell their story and connect with their audience. Our team includes talented writers and editors who are equipped to craft powerful and precise copy intended for internal or external use. Our services include:
  • Speechwriting & editing
  • Technical writing
  • Brochures & training materials
  • Workforce messages
  • Research articles
  • Interviews with SMEs
Now more than ever, a strong social media presence is an essential aspect of telling an organization’s story to the proper audience. Whether our customers are trying to improve brand recognition, advertise an event, or reach new demographics, ROGERCO is able to help. Our services include:
  • Social media plans and execution
  • Influencer campaigns
  • Demographic analysis
  • Social media reporting
  • Digital media
  • Style guides
  • Content creation
Strong relationships and a positive reputation are essential parts of an organization’s success. ROGERCO provides public affairs support to our customers to help them connect with the proper audience and maintain strong brand recognition. Our services include:
  • Brand analysis
  • Earned media
  • Media monitoring
  • Stakeholder outreach
  • Demographic analysis
  • Event management
  • Connections with trade publications and news outlets

Visual and Multimedia

Evocative multimedia products lend to an organization’s overall reputation and brand recognition. Whether our customer is looking to update their website, create new marketing collateral, or distribute powerful images, ROGERCO experts are prepared to take on the challenge.
Graphic Design
Photography & Videography
Multimedia Products
ROGERCO’s team of experienced graphic designers are skilled at creating assets to represent an organization’s mission and values. We work with our customers from idea to conception to execution in order to design appealing products that fit their style guides and help them achieve their goals. Our services include:
  • Social media and marketing campaigns
  • Web pages
  • Event flyers, brochures, programs and posters
  • Production assistance
  • Trade show banners, booths and wall displays
ROGERCO’s team of skilled photographers and videographers provide our customers with high-quality content that allow them to promote their missions. Our services include:
  • Event photography and videography
  • Headshots and official studio
  • Post-production editing
  • Photography for articles and publications
  • Production set up and assistance
ROGERCO transcends the bounds of storytelling by providing our customers with high-quality multimedia that adds depth to their narrative. In addition to graphic design, photography, and videography, we offer creative solutions that follow trends and connect with ideal audiences. Our services include:
  • Animation
  • Podcasting
  • Infographics
  • Livestreaming
  • Experiential design

Planning and Integration

ROGERCO experts are well-versed in helping customers create detailed plans to facilitate growth and achieve goals. But our team does more than just conceive ideas and form plans — they also guide the implementation of these tactics to ensure overall success.
Strategic Planning
Communications Planning
Demographics Research
A detailed strategic plan is essential when working toward growth goals. ROGERCO team members offer expertise in setting attainable goals, creating strategic plans, and implementing solutions for success. Our services include:
  • Research and evaluation
  • Guidance and oversight for synchronization
  • Stakeholder alignment
  • Operational procedure implementation
The key to sharing a compelling narrative is creating and following a detailed and informed plan. At ROGERCO, we help our customers start their stories correctly with comprehensive communications plans and guides. Our services include:
  • Communications recommendations
  • Campaign and event development
  • Plan drafting and coordination
  • Position papers, briefings, and other supporting documents
  • Content strategy and calendars
To ensure successful campaigns, it is important to identify and understand an organization’s audience. ROGERCO provides multiple layers of research to help our customers learn about and locate their ideal audience in order to inform their strategy. Our services include:
  • Market and stakeholder analysis
  • Influencer analysis and identification
  • Social media assessments
  • Campaign evaluation
  • Demographic discovery

Monitoring and Analysis

Growth is difficult to achieve without knowing where to start. Our team of experts can provide media and communications analyses to help decipher a starting point. They utilize these results to inform subsequent planning, while also executing monitoring campaigns to continue assessing performance.
Media Monitoring
Content Analysis
Crisis Communications Assessment
Media is a useful tool for gauging an organization’s overall reputation and public recognition. ROGERCO performs comprehensive media monitoring and provides customized deliverables to detail our customers’ presence in the media. Our services include:
  • News media monitoring
  • News clipping digest for dissemination
  • Historical data research
  • Media collection and assessment
  • Monitoring web and social media content performance
  • Trend research and assessment
Understanding how content performs is a vital aspect of creating a winning strategy. In addition to creating and implementing content, ROGERCO also performs in-depth analysis to understand the success and challenges of our campaigns so that we can better inform our path forward. Our services include:
  • Social media reporting
  • Audit and analysis
  • SEO and website performance assessment
  • Demographic reporting
When an organization’s reputation or public image are in jeopardy, they need a strong partner that is experienced in crisis communications. ROGERCO’s team of experts is adept at assessing and navigating crises in order to preserve the integrity of our customers’ missions. Our services include:
  • Environmental and reputation risk management
  • Issues management
  • Crisis communications assessment and strategy
  • Crisis management planning
  • Brand protection
  • Reputation management

Get in Touch

Get in touch with us today to learn more about our public affairs & editorial support solutions.

Get in Touch